There’s no doubt that people focus on Facebook Likes. They are seen as indicators of one’s popularity, according to Long Island SEO specialists, and this is especially true for businesses which utilize social media. However, did you know that there are going to be changes coming to these very Likes? For those who are in charge of companies, or utilize Facebook for their own marketing endeavors, there are a few points of interest you should be aware of.
As a TechCrunch article went into detail about, Facebook Likes are not exactly going to account for deactivated users on the page. Keep in mind that, for the longest time, these Likes have been counted, which doesn’t exactly give a specific page much weight. You have to keep in mind that Likes from inactive accounts may not be viewed with the same weight as Likes from active ones, which I’m sure Long Island SEO specialists can agree with. It’s a unique development, to say the least.
I have to believe that this shift will affect every business’ Facebook Likes in certain ways. For instance, one business may have a high amount of Likes from pages which aren’t in use anymore, meaning that this change can result in said business seeing a decreased Like statistic from out of nowhere. However, it’s worth noting that this change will not happen overnight. In fact, the article mentioned that this will be rolled out in the next week or so.
There are ways for businesses to account for any decrease in Likes they may see. For example, those in Long Island SEO can tell businesses to start focusing more so on their own unique websites, incorporating social media tags and likes where appropriate. Users should be able to easily see where a Facebook tag in, so that they may access it if they wish. Such a strategy is just one of many that can be supported by firms the likes of fishbat.
There are many aspects of social media for businesses to be aware of. Without question, one of the strongest has to be Facebook Likes, which is why it’s important for this number to be monitored as much as possible. With this in mind, if you start to see a decrease in Likes, do not become fearful, as this may be normal. Do not forget that there are strategies to take up, it’s just a matter of selecting the ones which may be the most useful in the long term.
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